Pataday™"Art Gallery" TV AD
You may have seen the latest PATADAY™ solution television commercial, in which the famous Van Gogh painting, “Self-Portrait 1887” is used to illustrate the benefits of PATADAY™ solution. If you haven’t seen it, just click on the link below to watch it online.
Want to know more about the ad? Check out our “Art Gallery” FAQs below.
"Art Gallery" FAQs
- What is the name of the painting?
- Who painted it?
- Where is the painting currently housed?
- What are the names of the other paintings?
- Who painted the other paintings?
- Where are the other paintings currently housed?
- How did you make Van Gogh's eyes move?
- How did you get the cat to do all those tricks?
- How many cats were used?
- Where was the commercial shot?
- What is the name of the music?
- Who composed and scored the music?
- Which advertising agency developed the concept?
- What other commercials has Draftfcb developed?
- Who directed "Art Gallery"?
- Who was in charge of the special effects?
- What is the script from the ad?
What is the name of the painting?
"Self Portrait 1887"Who painted it?
Vincent Van Gogh in 1887.What are the names of the other paintings?
"Woman with a Cat""Roses Dans Un Vase de Verre"
"Starry Night Over the Rhone River"
Who painted the other paintings?
"Woman with a Cat" was painted by Edouard Manet in 1882."Roses Dans Un Vase de Verre" was painted by Henri Fantin-Latour - date of creation unknown.
"Starry Night Over the Rhone River" was painted by Vincent Van Gogh in 1888.
Where are the other paintings currently housed?
"Woman with a Cat" is housed in the National Gallery of London in London, England."Roses Dans Un Vase de Verre" is held in a private collection.
"Starry Night Over the Rhone River" is housed in the Musee d’Orsay in Paris, France.
How did you make Van Gogh's eyes move?
We hired an actor who looked similar to Van Gogh and used technology to match his eyes to Van Gogh’s eyes in the painting. A series of special effects was used both while shooting and during post-production.
How did you get the cat to do all those tricks?
Animal talent was provided by:Saville Productions
5353 Sadring Avenue
Woodland Hills, CA 91367
www.savilleproductions.com
How many cats were used?
Two (2) cats were used during different parts of filming. No cats were injured during the filming of "Art Gallery."Where was the commercial shot?
South African National Gallery, Cape Town, South Africa.What is the name of the music?
The music is an original piece entitled “Art Gallery,” which was composed and scored specifically for the commercial.Who composed and scored the music?
Philip GlassWhich advertising agency developed the concept?
Draftfcb - New York100 West 33rd Street
New York, NY 10001
www.draftfcb.com
What other commercials has Draftfcb developed?
Draftfcb has developed commercials for Kraft, Hilton, Coors, Merck, Lilly and Verizon, among other clients.Who directed "Art Gallery"?
Miles GoodallSuburban CPT
The Penthouse
24 Burg Street
Cape Town, South Africa 8001
Who was in charge of the special effects?
Hilton TreevesBlack Ginger
2nd Floor, Infinart Building
160 New Church Street
Gardens, Cape Town, South Africa
What is the script from the ad?
VO: The world can be a beautiful place.VO: Unless allergies are giving you itchy eyes.
VO: Now there’s PATADAY™ solution, the first and only once-a-day eye drop for treating itchy allergy eyes.
VO: Just one drop in each eye. Once a day.
VO: The most common side effects include cold or sore throat, blurred vision, burning or stinging.
VO: Ask your doctor about once-a-day PATADAY™ solution.
